Track marketing campaigns

Track marketing campaigns

Track marketing campaigns
Use Link Campaigns to see which marketing channels are generating visits and ticket sales.

For example, you can create separate tracked links for:

  • Facebook
  • Instagram
  • Email campaigns
  • Influencers
  • Sponsors
  • Paid advertising
  • Partner websites

Quicket records the unique clicks and ticket sales generated through each campaign link.

Create a Link Campaign
1
Open your Event Dashboard.
2
Go to Marketing → Campaigns.
3
Select Create a Link Campaign.
4
Give the campaign a clear name.
5
Add the URL you want to track.
6
Select Add.
Name campaigns clearly

Use names that tell you exactly where the link will be shared.

For example:
Facebook Organic
September Newsletter
Influencer – Jane
Sponsor Website

This makes your results easier to understand later.

Share your campaign link

Copy the unique link created for that campaign and use it only on the channel you're tracking.

Create a separate campaign link for each additional channel so you can compare their performance accurately.
View campaign performance

Return to:

Marketing → Campaigns

You can monitor:

Unique clicks
See how many unique visitors used the tracked campaign link.
Ticket sales
See which campaign links generated ticket purchases.
Quicket counts unique clicks rather than every repeated click from the same person.
Want more detailed tracking?

For more advanced marketing analysis, you can also connect additional tracking tools.

Google Analytics 4
Connect Google Analytics 4 when you want more detailed insight into how visitors arrive at and interact with your event page.
Meta Pixel
Use Meta Pixel to help measure activity associated with advertising and marketing campaigns on Meta platforms.
Meta Conversions API
Use Meta Conversions API where supported for additional conversion tracking alongside your Meta marketing activity.
What’s next?
Connect additional tracking tools and compare your marketing activity with ticket sales.